You know, it occurs to me: How am I going to get people, especially political types, to buy ads on my blog (once I start offering ads on my blog) when I go ahead and put there promotional material on the blog for free? The video above being a case in point.
Well, I don’t know. But I’ll keep sharing stuff like this whenever I have something to say about it.
And what I have to say about this is: It’s a huge improvement over his initial campaign video, but still leaves much to be desired.
It’s an improvement because it isn’t a naked play on partisan resentment. In the earlier video, he blamed unemployment in South Carolina, absurdly, on Barack Obama. In this one, by contrast, his villain is those greedy North Carolinians upstream, which is more credible.
And the tone is laudable because it’s calmly and dispassionately explanatory. That’s nice for a change.
But one thing it fails to do is explain to voters why this has a bearing upon their choice for governor. It doesn’t clearly say that I, Henry McMaster, have taken a particular stand on this issue and my opponents have not, or in any other way related the Water War to the subject at hand, which is nominating a gubernatorial candidate.
You may say I can’t have both calm explanation and overt appeal for votes, but I think I can. If you’re going to take a minute to ‘splain something, ‘splain what I can do about it. It doesn’t seem like it would be that hard.