Read something interesting in today’s Wall Street Journal book review:
In his first book, “Linked,” Mr. Barabási offered a lucid theory of how the shape of networks can produce unexpected results, such as the “rich get richer” cascades of popularity we see on the Web. If a Web site becomes moderately popular, visitors will post a lot of links pointing toward it, which brings in new visitors who post their own links to the site, and so on . . . until eventually the shape of the network guarantees a big, entrenched daily audience. By contrast, a site that never attracts much attention in the first place is likely to stay that way. These self-reinforcing dynamics help explain why popularity on the Web often follows a “power law”: There are a tiny number of sites with massive traffic and a vast majority that have few visitors at all. The power law governs the shape of the Web and many other networked structures.
So… which way will this blog go? Climb to the top of the pile, or slide into ignominious obscurity?
Well, I can tell you this: I’d been bragging to potential ad customers (see the new ad at right, by the way) that I had 104,000 page views in March. And what is it for April? 129,187, with hours to go.
We’ll be catching fire any moment now…
By the way… I had been sort of instinctively assuming the same sort of dynamic at work that Mr. Barabási described. Yes, it was sort of cheesy to keep up the runoff ads until almost 10 days after the election, but I didn’t want potential advertisers to see the blog without ANY ads.
In my limited experience so far, I’ve found that my own highly scientific theory holds true: Get a mama ad and a papa ad, and pretty soon they start having baby ads…