A few days ago I had an e-mail exchange with Kathryn about that anti-bullying video that Cindy McCain did, which caused Kathryn to think Cindy was GREAT.
But I just found it stilted and stiff and painful to watch. Which I guess was the intent. But that painfully earnest message couched in politically correct clichés really made me not want to hear any more about the subject, however serious it is.
But then, a couple of days later, a colleague — Lora Prill at ADCO — brought to my attention the companion videos above and below.
Now — without getting into the merits of the issue either way — to me, THIS is the way to make the point. Whether I go away agreeing or disagreeing with the political point, at least I go away with a smile. And I’m therefore more predisposed to listen to these folks in the future.
Way to communicate there, guys.