OK, I realize that Amazon itself probably isn’t involved in this. But when Former Cayce Mayor Archie Moore was quoted in the paper as a leader of the pro-Amazon group that has started running radio ads, saying “I’m not sure at this point the extent of what we’re doing,” he wasn’t kidding.
Have you heard the new radio ad? I did this morning, once, before I read the story in the paper about it. And I thought it was interesting, with it sort of halfway registering on me some things I might want to say about it, and I decided I’d listen to it again and write a post about it.
But I haven’t been able to hear it again. And now I don’t remember much about it, since I didn’t know I was supposed to memorize it from one hearing.
First, I tried to Google it, and all I found was the story in The State. Then I checked my e-mail — no releases. THREE releases from the other side, the aforementioned “South Carolina Alliance for Main Street Fairness, but nothing from the pro-Amazon group, whatever it’s called.
I e-mailed a couple of MSM types who might be in the loop more than I am, and no dice. I tried Tim Flach, who wrote the story in The State, and he said he just heard it on the radio. This is not the way it usually goes, folks.
Then, when I went out to get lunch and run some errands, I took along my little digital recorder, turned it on, and put the radio on the station I’d heard it on this morning. Or rather, the station it happened to be on, which I assume was what it was on this morning.
Nope. Although I do have a recording now of “She Blinded Me With Science,” which I hadn’t heard since the 80s.
And I thought it was ironic that an ad campaign undertaken in behalf of such a cutting-edge Web giant as Amazon would be so… technically unsophisticated. Unless this is the plan — unless it’s trying to go subliminal, and fly under media radar. I don’t know.
If I ever get to hear it again, and have notes on hand, I’ll have something to say about it. Maybe YOU have heard it enough that you can offer something in the meantime.
I do have this video from the opposition — but that’s not what this post was supposed to be about…